KPMG - Difficult Questions

#1

Boys and girls, I had my first round phone interview with KPMG not too long ago. I really choked on the following question, and it has now been seared into my mind:

Tell me about a company thats performing poorly, and give four factors that contribute to its poor performance.

This completely caught me off guard, and I was only able to come up with 3 factors. Also, my interviewer asked me to explain how these four things can be improved.

I didnt pass the interview, but I thought the rest of you should know about this. I have a partner interview coming up with PwC after the break, and this is my biggest priority now.